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  • Jörg Blumtritt

    last updated on 21. January 2008 at 11:56 AM by Heiko Hebig
    tagged with: dld08 , speaker08

    blumtritt_joerg.jpg Jörg Blumtritt is Head of Community Marketing & Research at Burda Community Network.

    1993-1998 Scientific Researcher
    Ethology (behavioral Sciences), social psychology;
    projects in nonverbal communication research, funded by European Commission, German Federal Government, Max-Planck-Ges.

    1999-2003 SevenOne Media GmbH / ProSiebenSat.1 Media AG
    Unit Director Pricing / Inventory Management:
    Definition of gross rates, discounts and negotiation guidelines; planning / forecast; business planning for business developement.

    2003-2005 El Cartel Media GmbH & Co.KG / RTL II
    Director Market and Advertising Research:
    Market and advertising research; revenue management; cross-media TV / Print.

    2005- today Burda Community Network GmbH / Hubert Burda Media
    Head of Community Marketing & Research:
    Market and advertising research; Publication of "Typologie der Wünsche" ("Typology of Desires", one of the world's largest market surveys; application of new methods like Netnography (interNET+ethNOGRAPHY).



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